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Case

Eredivisie: One to watch

  • Client

    Eredivisie

  • Service

    Concept, Campaign, Design, Video, Social

  • Date

    2021

A new Eredivisie season, a new generation of talent

The Eredivisie: the most appealing competition in the Netherlands

The Eredivisie is characterized by spectacle and unpredictability. But one thing is certain: every year a new generation of great talent pops up. Players who transfer from the small Eredivisie to the world’s biggest clubs. From Zlatan and Memphis to Virgil and Frenkie.

Select your one to watch

Together with fans from all clubs, a search for the new seasons’ "One to watch" began. Fans could pick the ''new'' Zlatan, Memphis or Frenkie in a specially made app. With the data from the app, new content was made to highlight the brightest upcoming stars of the Eredivisie.

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Clubs

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Votes

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Million reaches

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